When people need a dentist, car repair shop, café or notary's office, they first open Google Maps. If your business is not on the map or has incorrect information, you lose dozens of interested nearby customers every day.
Registration starts on Google Business Profile, formerly Google My Business. Enter the company's exact name, choose its primary business category, such as Restaurant, Web Designer or Law Firm, and provide the physical address. In Armenia, positioning the red map pin correctly is particularly important because Google's street addressing can be slightly inaccurate.
The next important stage is verification. Google needs to confirm that your business actually exists at the stated address. Recently, the most commonly used method in Armenia has been a short verification video showing the street name, the entrance sign and the office interior.
After registration, keep the profile active: add photos, respond to all customer reviews and regularly publish news and special offers.